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IDA Ireland International Marketing Programme

IDA support to expand into new markets.

IDA Ireland's International Marketing Programme (IMP) is a financial grant program designed to specifically support existing client companies in expanding to new international markets.

Who is it for?

You may be eligible if:

  • You already have a partnership with IDA Ireland on other programs or initiatives.


What do you get?

  • Financial Assistance: The program offers a grant to cover part of the cost for hiring external consultants.
  • Market Entry Plan Development: These consultants collaborate with your company to develop a strategic plan for entering a new international market, or launching a new product/service in existing markets.
  • External Expertise: Consultants provide market research, identify potential partners, and craft a customized go-to-market strategy.

What can it be used for?

IDA Ireland's International Marketing Programme (IMP) helps existing clients go global. They get:

  • Funding for external consultants
  • Help creating a market entry plan
  • Guidance from experts

This reduces costs, creates a strategic plan, and boosts success rates in new international markets or with new offerings in existing ones.


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