Unlock New Opportunities and Expand your Market: Make Your Business Accessible for All

This initiative is designed for hotels, visitor attractions, and activity providers, operating in Ireland who have the following:

Eligibility Criteria:

• Visitor-Facing Facility: The business must operate a physical, visitor-facing facility that can be audited (e.g. an attraction, venue, or accommodation).
• Staffing Capacity: The business must employ 10 or more staff members and have the capacity to designate one employee as the initiative lead.
• Visitor Attractions & Activity Providers: If the business is an attraction or activity provider, it must welcome 25,000 or more visitors annually.
• Hotels: If the business is a hotel, it must be registered under Fáilte Ireland's National Quality Assurance Framework (NQAF) Statutory Accommodation Provider. 

• Comprehensive Accessibility Audit: Business to conduct a thorough online self-assessment of the business’ facilities and services to identify areas for improvement.  An audit gives you clear insights to shape your improvement plan, strengthens funding applications, and leads to smarter, more cost‑effective renovations that elevate your tourism offering.
• Customised Recommendations: Receive tailored solutions and actionable steps to enhance accessibility, from physical modifications to staff training.
• Bespoke Training: Accessible training empowers your staff with the confidence and skills to deliver a high-quality inclusive customer service experience. This leads to a more positive work environment and overall improved employee satisfaction.
• Marketing Support: Gain access to promotional materials and strategies to highlight your commitment to accessibility, attracting more visitors.
• Ongoing Support: Benefit from continuous guidance and resources to maintain and improve your accessibility standards. 

• Creating an accessible and inclusive experience is one of the biggest opportunities for tourism businesses today. By improving accessibility, you can expand your market and profitability, enhance visitor satisfaction, and strengthen your reputation as an inclusive and socially responsible business.
• Accessible and inclusive tourism is increasingly recognised as both a fundamental aspect of responsible travel and a key driver of long-term sector resilience. In a competitive global tourism landscape, businesses that prioritise accessibility and inclusion are better positioned to attract a broader, more diverse visitor base and sustain their appeal across domestic and international markets