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Champions Programme

Enhance your tourism business's customer service and local knowledge with this FREE Programme.

An in person training course on Inclusive customer service and local tourism product knowledge  delivered in person at numerous locations around the country, to support staff involved with tourism visitors.  

Who is it for?

  • Open to Tourism and Hospitality Professionals: Business owners, managers, and frontline staff directly involved in the industry.
  • Or Visitor Experience Supporters: Businesses offering services that enhance the visitor experience, such as Public and private transport (taxi services, drivers, etc.), Equipment and vehicle rentals (holiday, adventure) and event staff and volunteers (festivals, etc.)
  • In short, anyone who contributes to a positive visitor experience in the tourism and hospitality sector can benefit from this program.

Eligibility is subject to terms and conditions.

What do you get?

  • Customer service training to learn to anticipate and confidently address all customer needs, fostering an inclusive and welcoming environment for everyone.
  • Gain in-depth knowledge of your destination ("Know Your Destination") to confidently recommend things to see and do, enhancing the visitor experience.
  • Connect with other local tourism professionals and stakeholders, fostering collaboration and growth within your community.


What can it be used for?

  • To equip your frontline staff with the skills and confidence to deliver exceptional service.
  • To facilitate a smooth induction program for permanent and seasonal staff.
  • To enhance your team's ability to cater to the access needs of all visitors, fostering a welcoming and inclusive environment.
  • To strengthen your team's customer service skills, ensuring every guest feels valued and satisfied.
  • To empower your staff to confidently recommend local attractions and activities, encouraging visitors to explore more and spend longer in your community and at your business.

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